Effective Date: 03 May 2025

1300 Melbourne Taxi Service values your privacy and is committed to protecting it. This Privacy Statement explains how we manage the information we collect when you interact with 1300melbournetaxiservice.com. By using 1300melbournetaxiservice.com, you acknowledge and accept this Privacy Statement. You also consent to the collection and use of your information as outlined here.

What Information We Collect

We collect various types of information from you:

Personal Information:

• Your Contact Info: Including your name, email address, and phone number.
• Payment Details: If you make an online payment, we collect your credit card information and billing address.

Other Info:

• Location Details: This includes your pickup and drop-off points, as well as date and time of your ride.
• Usage Data: We track how you interact with our Services, such as features you access or use.
• Cookies and Tracking: We use cookies and similar technologies to enhance your experience and understand how our Services are used.

We collect data directly from you, via our web server logs, and through cookies. When you access our website, we may collect information to operate the site efficiently and improve our service offerings.

How We Use Your Information

We may use your data for the following purposes:

• Service Delivery: To provide taxi services, manage bookings, and handle your account.
• Customer Service: To respond to questions, resolve issues, and offer support.
• Personalised Experience: To tailor our services to your needs and preferences.
• Promotions and Advertising: To send special offers, updates, and relevant advertising.
• Insights and Improvements: To analyse user behavior, enhance our Services, and refine marketing strategies.
• Legal Obligations: To comply with laws and protect our rights and property.

Our website uses Google Ads’ free conversion tracking on selected pages. If you reach out to us online, the destination page may include code to help us understand how you navigated to that point.

DoubleClick: We use Google Ads remarketing codes to track when users view specific pages or perform certain actions. This allows us to deliver targeted advertising later. If you’d rather not receive such ads, you can opt out via the DoubleClick opt-out page or the Network Advertising Initiative opt-out page.

Disclosure of Your Information

We may share your details with the following:

• Service Providers: Third-party companies that assist in delivering our Services, such as payment processors and analytics providers.
• Partners: Businesses we collaborate with for offers, joint promotions, or integrated solutions.
• Legal Authorities: When mandated by law, legal process, or government request.
• Security Purposes: To safeguard our users, services, and legal interests.

Keeping Your Info Safe

We prioritise the security of your information. We do not share personal data with outside organizations except as required by law. We use reasonable technical and organizational safeguards to protect your data from unauthorised access, disclosure, or misuse.

Final Thoughts

This Privacy Policy may be updated occasionally to reflect changes in our practices. Updates will be posted on this page. If you have any questions or concerns about how your information is handled, feel free to contact us.